Metrics

We use metrics to measure how things are performing. Find out what they are, what they mean and how we use them.

Unique Visitors

The Unique Visitors metric is used to understand, overall, how many unique users performed a particular action over a period of time, such as coming to the website, logging into their account, or viewing a Home and Garden product. Adobe uses cookies to link visits made by the same person to a unique visitor. Essentially […]

Visits

The Visits metric is used to understand how many users performed a particular action over a period of time, such as coming to the website, logging into their account, or looking at a Home and Garden product. Adobe uses Cookies to tie a group of actions together to an individual user. The Adobe technical definition […]